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Binance crypto exchange forced to scrap swastika-like emoji

Cryptocurrency exchange Binance has had to pull a new emoji after Twitter users said it resembled a swastika.

It tweeted the situation was “obviously really embarrassing” and scrapped the design, adding it was making a new one.

Binance, the world’s largest cryptocurrency exchange, said it was unsure how the design passed several layers of review.

The emoji – or hashflag – featured a golden square with four “L” shaped arms reminiscent of the arms of a swastika.

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View original tweet on Twitter
Hashflags are emojis which are added automatically when a Twitter user posts certain hashtags.

Twitter charges brands for their use, and according to trade publication Adweek some brands have paid seven figures for the feature.
View original tweet on Twitter
Binance deleted tweets featuring the hashflag, as did Changpeng Zhao, the company’s chief executive and founder.

While the swastika is an ancient symbol that predates the rise of fascism, it was the symbol of Nazi Germany. Swastikas continue to be used by far-right extremists.

Russian users
Separately Binance has announced that it will limit services for people in Russia, Russian nationals and businesses based in Russia that hold crypto assets worth more than 10,000 euros (£8,321).

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